This Cookie Policy explains how Bending Spoons US Inc. uses cookies and similar technologies to recognize you when you visit our website at https://mileiq.com or use a MileIQ app. It explains what these technologies are, why we use them, and your rights related to cookies. This Cookie Policy should be read together with our Privacy Policy, which explains how we use the personal data collected through cookies.
When we use the word “cookies” in this Policy, we mean any tracking technology that stores or accesses information on the user’s device, including any SDK, tracking pixel, HTML5 local storage, local shared object, and fingerprinting technique.
Cookies are usually classified:
(A) by purpose (Technical cookies, Analytics cookies, Customization cookies);
(B) by publisher (First-party cookies, Third-party cookies); and
(C) by duration (Session cookies, Permanent cookies).
This classification is important because different legal requirements apply based on how the cookie is classified.
Below you will find the types of cookies and tracking technologies as classified with some practical examples.
Technical cookies are used solely for the purpose of transmitting messages over an electronic communication network, or to provide a service specifically requested by the user.
In other words, technical cookies are essential for the correct functioning of the website and to provide the service offered to and requested by the user.
For example, technical cookies can be used to monitor sessions, to store specific server access information related to the user configuration, to facilitate the use of online content, or to keep track of items in a shopping cart or information used to fill in a form.
Technical cookies include the functional cookies you might find mentioned while browsing the Website.
Technical cookies do not need your consent.
Analytics cookies may be used to assess the effectiveness of an information society service provided by a publisher, to evaluate and improve the design of a website or to help measure its traffic.
In other words, analytics cookies may be used to track the traffic and performance of a website, by collecting aggregate data on the number of visitors and how they interact with the website to improve its services.
For example, analytics cookies may collect information about how users access a website, including the number of visitors, possibly grouped by geographical area, time slot, how long visitors stay on the site for, what parts of the site they visit or other characteristics, the number of pages visited or the number of users who viewed a particular section.
Please consider that if analytics cookies are properly anonymized, they can be installed without your previous explicit consent.
Customization cookies (also called “profiling cookies” in certain countries) may be used to trace specific actions or recurring behavioral patterns in the use of the offered functionalities back to specific, identified or identifiable individuals for the purpose of grouping the different profiles within homogeneous, multi-sized clusters. This is aimed in turn to enable a company to provide increasingly customized services beyond what is strictly necessary for the delivery of the service and also send targeted advertising messages in line with the preferences expressed by the user during their web-browsing activities.
In other words, customization cookies may be used to measure the effectiveness of ads, or to customize the services offered in line with the user’s monitored behavior.
For example, customization cookies can be used to create user profiles and offer content in line with the user’s interests, or to send targeted ads or messages.
Customization cookies include the performance, marketing and social media cookies you might find mentioned while browsing the Website.
If you’re in the EEA, the UK, or Canada, we only use non-anonymized analytics cookies and customization cookies if you opt in. See “Your choices” below.
Cookies are installed directly by the website that the user is browsing. In other words, the publisher of the website installs the cookies directly without using any third-party publishers and processes the information thereby acquired.
Third-party cookies are set by external providers other than those of the website that the user is browsing. In other words, the publisher of the website installs the cookies indirectly, using third-party publishers and processes the information thereby acquired.
For the purposes of this Policy, third party cookies include any tracker which, although directly published by us, is provided by third parties which receive or otherwise process for their own purposes the information acquired through these cookies when you visit the Website. For further information, please refer to the privacy policy of such third party as indicated in the cookie table.
The data collected by these third parties is governed by their own specific privacy policies, terms and conditions, or cookie policies to which we have no control over.
If you’re in the EEA, the UK, or Canada, when our website hosts third-party non-anonymized analytics cookies or customization cookies, we’ll ask for your consent to them through a cookie banner when you first visit.
You can change your choices at any time, as described in “Your choices” below. To learn how each third party uses the data it collects, see its privacy policy, linked in the table below.
Session cookies expire when the user's browsing session expires.
Permanent cookies last longer than a single browsing session.
This Website installs the following types of cookies. On the “Your Cookie Preferences” page and in the app’s privacy settings, Analytics cookies are listed as “Analytics” and Customization cookies as “Profiling.”
| Host | Cookie Name | Description | Duration | Purpose | First/Third Party |
|---|---|---|---|---|---|
| dashboard.mileiq.com | __stripe_sid | Stripe is used to making credit card payments. Stripe uses a cookie to remember who you are and to enable the website to process payments without storing any credit card information on its own servers. Privacy Policy: https://stripe.com/legal/privacy-center | 0 days, non session | Technical | First-party |
| mileiq.com | ab.storage.sessionId.xxx | This cookie name is used to store session identifiers for a user's browsing session. ab.storage.sessionId. Privacy Policy: https://www.braze.com/company/legal/privacy | 1 year | Technical | First-party |
| dashboard.mileiq.com | __stripe_mid | Stripe is used to making credit card payments. Stripe uses a cookie to remember who you are and to enable the website to process payments without storing any credit card information on its own servers. Privacy Policy: https://stripe.com/legal/privacy-center | 1 year | Technical | First-party |
| youtube.com | VISITOR_PRIVACY_METADATA | YouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites. Privacy Policy: https://business.safety.google/privacy/ | 5 months | Technical | Third-party |
| mileiq.com | _ga | This cookie name is associated with Google Universal Analytics. This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request in a site and used to calculate visitor, session and campaign data for the sites analytics reports. By default it is set to expire after 2 years, although this is customisable by website owners. Privacy Policy: https://business.safety.google/privacy/ | 1 year | Analytics | First-party |
| mileiq.com | _ga_xxxxxxxxxx | Used by Google Analytics to identify and track an individual session with your device. Privacy Policy: https://business.safety.google/privacy/ | 1 year | Analytics | First-party |
| youtube.com | VISITOR_INFO1_LIVE | This cookie is used as a unique identifier to track viewing of videos. Privacy Policy: https://business.safety.google/privacy/ | 5 months | Analytics | Third-party |
| mileiq.com | user_logged_in | Used to track usage of the embedded video player. Privacy Policy: https://mileiq.com/privacy | 1 year | Technical | First-party |
| m.stripe.com | m | Set by Stripe for fraud prevention and security purposes. It helps identify and distinguish devices to detect suspicious or malicious behavior during payment transactions. Privacy Policy: https://stripe.com/legal/privacy-center | 1 year | Technical | Third-party |
| mileiq.com | ab._gdxxxxxxxxxx | This cookie is associated with software provided by Braze, is a marketing company that develops customer relationship management and mobile marketing automation software which businesses use to manage their applications. These cookies track session_id, device_id, and external_id. This is a pattern type cookie with a common root of ab._gd followed by a string of numbers. Privacy Policy: https://www.braze.com/company/legal/privacy | Session only | Customization | First-party |
| mileiq.com | ab.storage.deviceId. | Out-of-the-box randomly generated string used by Braze to identify anonymous users, and to differentiate users’ devices and enables device-based messaging. Privacy Policy: https://www.braze.com/company/legal/privacy | 1 year | Customization | First-party |
| mileiq.com | _fbp | Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers Privacy Policy: https://www.facebook.com/privacy/policies/cookies | 2 months | Customization | First-party |
| mileiq.com | _gcl_au | Used by Google AdSense for experimenting with advertisement efficiency across websites using their services. Privacy Policy: https://business.safety.google/privacy/ | 2 months | Customization | First-party |
| youtube.com | __Secure-YEC | YouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites. Privacy Policy: https://business.safety.google/privacy/ | 0 days, non session | Customization | Third-party |
| doubleclick.net | test_cookie | This cookie is set by DoubleClick (which is owned by Google) to determine if the website visitor's browser supports cookies. Privacy Policy: https://business.safety.google/privacy/ | 0 days, non session | Customization | Third-party |
| youtube.com | YSC | YouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites. Privacy Policy: https://business.safety.google/privacy/ | Session only | Customization | Third-party |
| doubleclick.net | IDE | This domain is owned by Doubleclick (Google). The main business activity is: Doubleclick is Googles real time bidding advertising exchange. Privacy Policy: https://business.safety.google/privacy/ | 1 year | Customization | Third-party |
| youtube.com | __Secure-ROLLOUT_TOKEN | YouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites. Privacy Policy: https://business.safety.google/privacy/ | 5 months | Customization | Third-party |
| youtube.com | __Secure-YNID | YouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites. Privacy Policy: https://business.safety.google/privacy/ | 5 months | Customization | Third-party |
| mileiq.com | ab.storage.userId.e7620738-3643-4725-83f5-c5fb4ab33b50 | Privacy Policy: https://www.braze.com/company/legal/privacy | 1 year | Analytics | First-party |
| mileiq.com | COOKIE_ID_PICOX_ID | Used to track user interactions. Privacy Policy: https://mileiq.com/privacy | 1 year | Analytics | First-party |
| mileiq.zendesk.com | __cf_bm | The __cf_bm cookie is a cookie necessary to support Cloudflare Bot Management, currently in private beta. As part of our bot management service, this cookie helps manage incoming traffic that matches criteria associated with bots. Privacy Policy: https://www.cloudflare.com/privacypolicy/ | 0 days, non session | Technical | Third-party |
| mileiq.zendesk.com | _cfuvid | This cookie is necessary for rate limiting in Zendesk via Cloudflare. As part of our bot management service, this cookie helps manage incoming traffic that matches criteria associated with bots. Privacy Policy: https://www.cloudflare.com/privacypolicy/ | Session only | Technical | Third-party |
| api.picox.bendingspoons.com | COOKIE_ID_PICOX_ID | Used to track user interactions | 1 year | Analytics | First-party |
| mileiq.com | OptanonAlertBoxClosed | This cookie is used to track whether you consented to tracking. Privacy Policy: onetrust.com/privacy | Technical | First-party | |
| mileiq.com | OptanonConsent | This cookie is used to track whether you consented to tracking. Privacy Policy: onetrust.com/privacy | Technical | First-party |
We use only technical cookies unless you consent to analytics or customization cookies. When you first visit our Website, you can accept or reject these cookies in the banner. You can change your choice at any time:
If you withdraw your consent, this won’t affect our use of cookies before you withdrew it.
We use analytics and customization cookies without asking for consent first. Some customization cookies, including _fbp, _gcl_au, and IDE, allow our advertising and measurement partners to receive a pseudonymous identifier and information about actions such as signing up or enabling certain app permissions. Under some state privacy laws, this may be considered “sharing” personal data or “targeted advertising.” We don’t sell your personal data.
You can opt out at any time through “Your Privacy Choices” in the Website or app privacy settings. We also recognize opt-out preference signals such as Global Privacy Control (GPC). If we detect a GPC signal, we treat it as an opt-out request for that browser or device and, if you’re logged in, for your account.
An opt-out made for one browser or device may need to be repeated on others, unless it also applies to your account.
You can also manage cookies through your browser settings, as explained in “Cookie settings” below.
You can disable (in whole or in part) technical cookies through the specific functions of your browser. Please note, however, that if you don’t allow technical cookies, you may not be able to use the Website, view its contents, or take advantage of its services. Blocking technical cookies may result in some services or features of the Website not being available or not working properly, and you may be required to modify or manually enter certain information or preferences each time you visit the Website.
The choices you make in the settings part of the website will be recorded in a cookie. However, in some circumstances this cookie may not work properly; in such cases, we recommend that you delete the cookies you do not like and block their use through the features of your browser.
Your cookie preferences will need to be reset if you use different devices or browsers to access the Website.
You can find information on how to manage cookie settings on certain browsers via the following links:
For more information about how to limit the use of third-party cookies installed in your browser, please visit www.youronlinechoices.com. Once arrived on that site, by accessing the "Your ad choices" section, you will be able to view the list of third parties that install cookies on your browser and manage your consent granularly ("On/Off"). Moreover, by expanding the "Info" section, you will be able to access to more information about each third party and its privacy and cookie policies.
We may update this Cookie Policy from time to time. When we do, we’ll change the date at the top.
If you have questions about our use of cookies, email us at support@mileiq.com.
